Frequently Asked Questions

Common questions about Persona by Squib

Got questions? We've compiled answers to the most common ones below. If you don't see what you're looking for, contact us.

What is Persona by Squib?

Persona by Squib creates AI-powered digital twins that post, comment, and engage on your behalf across social platforms - starting with Twitter, with LinkedIn and others coming soon.

Each agent:

  • Sounds like you (not a robot)
  • Knows your funnel
  • Grows your audience
  • Drives qualified leads

How is this different from ChatGPT or other AI tools?

Unlike prompt-based content tools, Persona agents:

  • Are fine-tuned on your voice
  • Use real-time decision modeling (scroll vs engage)
  • Engage with nuance across threads, DMs, and comments
  • Are trained by real people who know what great content looks like

It's not a wrapper. It's a full-stack, human-tuned AI system.

How does onboarding work?

  1. Demo Call (optional)
  2. Brand & Voice Interview
  3. Tuning Sessions with our AI engineers (optional)
  4. Platform Onboarding + Go-Live

We guide you the entire way and provide Slack access for fast feedback and collaboration.

How much does it cost?

$500/month per agent (Growth Plan)
Includes:

  • Full agent development
  • Voice tuning
  • Analytics dashboard
  • Direct access to our team via Slack

Early adopter discounts are available for Cohort 1.

How soon will I see results?

Most customers start seeing traction 2-3 weeks after deployment.
Example: A crypto startup grew from 6 to 1,200 followers in 3 weeks and generated $2.5M in pipeline value.

Your results will depend on your audience, niche, and how active your agent is.

What kind of content will my agent create?

  • Standalone tweets/posts
  • Replies to others
  • Comments on your own content
  • Engagement with people, topics, and communities that you care about

All content is tailored to your brand voice, tone, and business goals.

Can I approve posts before they go live?

Yes.
You can:

  • Approve or reject drafts
  • Provide feedback for future learning
  • Enable full "auto mode" once you're confident in the agent

You stay in control at all times.

Do you offer analytics?

Yes.
The Persona dashboard includes:

  • Post and engagement analytics
  • Sentiment analysis
  • Reply/conversion tracking
  • Funnel attribution (where possible)

Does this help with lead generation?

Absolutely - especially when Audience Intelligence launches (coming soon).
You'll be able to:

  • See who engages with your content
  • Get enriched lead info (title, company, email)
  • Track competitor audiences
  • Replace manual lead-gen processes with AI

Is this detectable as AI content?

Our goal is be as authentic as possible.
Your agent is trained on your real content, tone, and decision patterns. It:

  • Doesn't sound robotic
  • Passes as human in replies and threads
  • Gets smarter over time with your feedback

Is my data secure?

Yes.

We follow best practices around data privacy and access. Your voice, style, and content are only used to train your personal agent - and never shared.

Who do I contact for support?

Email: founders@heysquib.com
Feel free to DM us on X or LinkedIn.

Get started today:

Book a demo → Schedule a demo
Sign up and create your account → Create an account